The Jaipur Consumer Forum has sent notices to actors Shahrukh Khan, Ajay Devgan, Tiger Shroff, and JB Industries to remain present in a case regarding a misleading Vimal Pan Masala advertisement.
According to the complainant, Yogendra Singh Badiyal, a Pan Masala with Tobacco pouch costs ₹5, while the price of saffron is around ₹4 lakh per kg. “In such a situation, forget about adding saffron; even its fragrance cannot be added to it.”
The complainant accused the actors of “spreading false propaganda” by showing the presence of saffron in every grain of the pan masala – dane dane mein hai kesar ka dum.
The complaint also alleged that the manufacturer is doing business worth crores of rupees, while the common people are “inviting” diseases like cancer by consuming the combo of pan masala and tobacco.